“If Trump was putting his name behind it, it must be a legitimate investment,” one woman told the news organization.
“This is a woman who spoke to Reuters,” Bash said. “She put $2,000 of her savings into the $TRUMP meme at the end of May. Her $TRUMP holding was worth less than $120, she now thinks it was just a pump-and-dump scheme. The second investor, Matt, a 45-year-old machinist in Indiana, put $40,000 into $TRUMP family tokens … Matt’s shares have dropped 79% in value since he bought them for a loss of about $32,700. He does not blame the Trump family.”
It was mostly used as bribes they did not expect it back.
Iirc, most classes were prohibited from selling for two years after it debuted, giving the protected classes plenty of time to fleece the sheep.