For me, it makes much more sense to think about it all as pop culture. I’ll use America but this goes for any country.

The right leaning party represents pop culture. A dominant culture. The popular culture is American Apple pie and blue jeans with letter jackets.

The left represents everything outside the pop culture bubble. It’s a larger population as a whole, but they’re like little bubbles they all contain their own culture. Those cultures can conflict or merge and compliment each other. But they’re individually separate.

The pop culture is always feeling threatened. It needs to maintain the status quo. Every outside sub culture is trying to fight their way into the dominant culture.

So this is why the right leaning voters trend towards rejecting things like immigrants, minorities, LGQTB and often other sub groups that are not wildly accepted by the pop culture. This is also why the left leaning groups do not. They trend towards infighting about how to do things but overall they all focus efforts on taking status away from the pop culture.

When I view politics as a clash between pop culture and sub cultures, it makes so much of it make so much more sense.

Which is also why I believe this is useful because it highlights how to win. Pop culture is much more sensitive to culture jamming. If anyone remembers ‘yes men save the world’ they were buried a bit, but they managed to fuck with so many things in pretty smart ways. You can really start to see how to focus efforts on them with this context I think at least.