Summary

The 2024 presidential election saw record-high turnout nearing 2020 levels, with over 152 million ballots cast.

Donald Trump won both the Electoral College and the popular vote by nearly 3 million votes, defying conventional wisdom that high turnout benefits Democrats.

Key swing states like Georgia, Michigan, and Pennsylvania had increased turnout, with Trump outperforming Kamala Harris in battlegrounds despite her strong voter mobilization.

The GOP’s focus on early and mail voting, as well as targeting infrequent voters, proved effective, signaling a shift in Republican turnout strategies in the Trump era.