Coca-Cola Dane-ish
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cross-posted from: https://lemmy.world/post/44763012

There is a pretty big movement in Denmark that tried to avoid US products and companies based in Denmark. I assume this is why they have launched a massive campaign where they use local sayings in a humorous way.

You can read more and see more examples here:

https://markedsforing.dk/artikler/nyheder/coca-cola-leger-med-sproget-stoerste-rent-danske-kampagne-nogensinde/

Are there any other similar attempts where you are, where they or other US companies try to regain market share?

  • Reannlegge@lemmy.caEnglish
    3·
    14 days ago

    I have not bought Ketchup in years, making my own is so much more rewarding, plus you get to try it with different spices and vinegars (which I make my self). Wish I could say I grew all the spices myself but alas I do not.