• village604@adultswim.fan
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    2 months ago

    But you can’t know a conversion happened due to a specific ad package unless the customer interacts with an ad from that package.

    And platforms can definitely give you detailed enough metrics to know how many conversions happened due to customers interacted with your ads. It’s part of what tracking cookies are for.

    • Blue_Morpho@lemmy.world
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      2 months ago

      And platforms can definitely give you detailed enough metrics to know how many conversions happened due to customers interacted with your ads

      Yes that you got a sale and they proved it is why you had to pay more. Every ad doesn’t cause a conversion. But the more ads show can cause more conversions.