I completely agree, I don't find it difficult at all. But I have already tried to recommend it to a couple of friends and just having to go through those first steps was enough for them not to want to use Lemmy.
I'm sorry, I don't know if "general user" means what I think it means. English is not my first language.
What I meant was that most people who use the internet and social media on a regular basis aren't exactly nerdy/tech-savvy. So as soon as you start talking to them about federated instances and whatnot, they lose interest.
Damn those Vikings, they're always first