Brits are just the English part of the isles. Wales, Scotland and the Ireland bit are most of the rest of the UK. But they can still separate, if they really want to.
Remember that dude in Game of thrones who tries to defend Tyrion against the Mountain in a trial by combat and fails horribly?
That's to find it for the others to see. Look through binoculars, see what it is, then look directly to confirm direction and point at it.
Declare bankruptcy, start new companies named Greenerpeace.