see also the coverage this has gotten in NPR:

The campaign, "Resist and Unsubscribe," was started by influential podcaster and business commentator Scott Galloway, who said he was increasingly frustrated by what he sees as the Trump administration's indifference to protests and public outrage over immigration enforcement, especially in Minneapolis, where federal immigration officers shot and killed two U.S. citizens last month.

In recent weeks, there have been renewed calls to boycott Target, demanding that the Minneapolis-based retail giant publicly show solidarity with immigrants and oppose ICE. Last month, hundreds of businesses in Minneapolis shuttered their doors for a day as a form of protest against ICE operations in the city.

Galloway, who also teaches marketing at New York University, believes the president mainly changes course on policy when financial markets are under pressure, pointing to how Trump dropped his plan to impose tariffs on eight European nations after it rattled Wall Street. So, Galloway created a website listing over a dozen companies that have either worked directly with U.S. Immigration and Customs Enforcement or play such an outsized role in the economy that a slowdown in their growth would send shockwaves to the markets.

" I think this is a weapon that is hiding in plain sight," Galloway told NPR. "The most radical act you can perform in a capitalist society is non-participation."