What makes Pulp Fiction special?

This was the first movie made by Quentin Tarantino that I watched. I didn't know anything about the movie, apart from a handful of references I observed from memes.

The story was undoubtedly different from other movies yet in a way still entertaining. However I am unbeknownst to what the actual plot of this movie was supposed to be nor what was special about it to be considered so popular. Does the fact that it deviates from traditional storytelling in itself act as a selling point?