Total streaming engagement is up, but the demographics of streaming-exclusive viewers are getting more top-heavy. Here's why Hollywood needs to track the behavioral shifts behind streaming.
Streaming services are not being picked up by people under 34
(which is probably why Jack Manifold got that Netflix deal)
Who needs their player. Just sell me the content and let me play it how and where I wish.
Assuming that’s too consumer friendly for the modern market, I can’t imagine it would be a monumental hurdle to overcome for the company so heavily invested in Proton.
Who needs their player. Just sell me the content and let me play it how and where I wish.
Assuming that’s too consumer friendly for the modern market, I can’t imagine it would be a monumental hurdle to overcome for the company so heavily invested in Proton.