I get where you are comming from but I wonder how much this is just about accesibility. If you have no connection to social science, you won’t click a video or read a book and even if, it might be jargon and hard to understand. If you are in STEM, you much rather watch a STEM content creator, even if they made videos about other topics. I see this more analgous to media analysis with a political lense. For example you like the Bee Movie and watch the Wisecrack video about it. It has capitalism in its name and maybe that’s a topic you are interested in but you wouldn’t search for a video about capitalism. But maybe I’m too generous.
I get where you are comming from but I wonder how much this is just about accesibility. If you have no connection to social science, you won’t click a video or read a book and even if, it might be jargon and hard to understand. If you are in STEM, you much rather watch a STEM content creator, even if they made videos about other topics. I see this more analgous to media analysis with a political lense. For example you like the Bee Movie and watch the Wisecrack video about it. It has capitalism in its name and maybe that’s a topic you are interested in but you wouldn’t search for a video about capitalism. But maybe I’m too generous.