Winning streaks can be turned off and influencers will be forced to reveal when they’re being paid under the new Digital Fairness Act aimed at tackling ‘dark patterns’ on platforms and services.
The public consultation for the Act closed in October. Now it must be discussed by the European Parliament and the Council (the member states) which might happen next year. Depending on these debates and a possible adoption, entry into force in 2028 is optimistic imho.
Here is an archived version.
The public consultation for the Act closed in October. Now it must be discussed by the European Parliament and the Council (the member states) which might happen next year. Depending on these debates and a possible adoption, entry into force in 2028 is optimistic imho.