You know back in the day they used to sell Linux distributions on the shelf at software stores. I remember seeing a boxed copy of mandriva next to windows. Home computing used to be a hobby for some but that means there was commercial support at some point.
I do think that home users of "Linux" will need a commercial alternative that supports all their apps. ChromeOS looks like the current best alternative. If you can get people into chrome books, you're one step closer to getting them onto Linux.
They called it the Mustang MachE by accident.
Edit: sorry that's more like a focus. A fiesta would be nice 🙂