If we get code out of this to easily set up such online token vending machines there is actually a lot of utility to be gained. People could use it for all sorts of stuff like NFT tickets or raffles or whatever:
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Currently there is no layman-friendly way of going XMR -> BTC with unstoppableswap so very few people actually provide liquidity in that direction and the fees they take are high because of it.
The Samourai atomic swaps GUI was on the right track to solve this with a XMR provider GUI but they got taken down just a few weeks after they released it.