Similarly:
We've been tracking you for decades now. We know your location at all times. We know about the humidifier you bought. We know you do everything in English, but we also know you're trying to learn Spanish. We know who your family members are based on your interactions with them, and we have vast databases on them too. We know about the plane ticket to Turkey. We know about the new bathing suit you bought. We know about the English language guidebook you bought for Turkey.
We know you're now in Turkey on your vacation.
Here's an ad in Turkish for a humidifier sold in a Turkish store.
You go to a different country, and despite the massive privacy invasions, and the terabytes of data they have about every aspect of your lives, they think you speak the local language and show you ads you can't even understand for products you'd never buy while there on a vacation.
How many are doing it on purpose? They got a big signing bonus that has to be paid back if they quit. They hate the job, and don't want to do it, but they already spent the signing bonus. If they're injured on the job they get time to recover, and might be assigned to a desk job once they're out of the hospital. Blam