Yes! My daughter, 3, was tickled by a grocery store employee last year. Today she expressed concerns about him when they got in his lane again. I don't think he meant anything dangerous, but even harmless and otherwise unassuming contact needs consent. My wife told her she would make sure he didn't touch her. We plan to avoid his lane in the future when she is with us.

I've said this on Lemmy before, but I let my kids tell me if they don't want hugs, kisses, and other contact. If they don't want it, we don't start or if they ask to stop during, we stop right away. We have a phrase we use during tickling ("no mas manos") that my kids use like an off and on switch. I'm okay with them treating it like a game because I want them to feel fluid in asserting their preference, even if it rapidly changes. We don't make them kiss grandparents or other family, either.