I've often wondered what the "saving the environment" numbers of these actually look like. Is making and recycling paper shelf labels worse for the environment than a small device that's a mix of plastics and electronics and has a battery that will eventually need replacing? Especially when I consider my local grocery store probably has thousands of these tags, all rolled out overnight one night, that will probably all need replacement batteries at similar intervals too.
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And my country has price laws where tagged prices have to be honoured (I forget all the technicalities of the policy) - so if something scans up wrong, what stops the employee at service from changing the shelf price to reflect the wrong one while another employee walks over to verify with me? It would need a nefarious intent, which most minimum wage shop employees could care less about, but it's a theoretical that could happen, especially on higher price items.