How about just quiting without replacing it with something else? Everyone desperately needs to stop using social media like a crack addict needs to stop doing crack. Shitter, FB, IG, TokTik, etc - it's all utter, utter shit.
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There are plenty of ways for governments to engage in strategic communications without having to rely on social media, especially when said platforms are disentangling the fabric of society before our very eyes. Moreover, government communication (and 99% of other communication processes) does not require the constant and immediate production and consumption of information that social media are purposefully designed for. Pretending like people are addicted to social media because we really want to stay in touch with policy is just silly.
And no, one thing is not equivalent to another thing just because they belong in the same category of things. Editorial and privacy policies, ownership structures, the extent to which a company or its owners are politically exposed - these are all things that can differ drastically from one actor to another.