Developers rarely control the tools budget; their managers do.
So this whole article is a moot point
Developers detest marketing. If you want to sell them a tool, make it easy for them to find the information they need and leave them alone to try out your tool.
So marketing does work, just not "traditional" or "mainstream" marketing. We've had shareware since the beginning times, which was the ultimate try before you buy. Now we have the subscription model (fbow).
Yeah I'd like to think I'm better than marketing, but really, it just takes the right marketing, and I'm putty in their hands.
Blocking is tempting when someone actively ignores arguments but keeps coming back with the same thing over and over, or can't avoid ad hominem attacks.
That said, my block list is empty, but I have tagged people so I know if I'm running into them again.
I haven't been following Atlassian recently and was wondering if you were just tossing that out there... But no, that is literally their plan:
This deal is a bold step forward in reimagining the browser for knowledge work in the AI era,” Mike Cannon-Brookes, Atlassian’s CEO and co-founder, said in a statement.
“Together, we’ll create an AI-powered browser optimized for the many SaaS applications living in tabs – one that knowledge workers will love to use every day,” he added.
So this whole article is a moot point
So marketing does work, just not "traditional" or "mainstream" marketing. We've had shareware since the beginning times, which was the ultimate try before you buy. Now we have the subscription model (fbow).
Yeah I'd like to think I'm better than marketing, but really, it just takes the right marketing, and I'm putty in their hands.