When reports came out Wednesday afternoon that CrowdStrike sent out $10 Uber Eats vouchers to partners — i.e. the third-party agents selling CrowdStrike to customers and managing their day-to-day needs — as a token of apology for making their lives miserable during the worst global tech outage in history, there were three main buckets of reactions.
Probably a split bargain deal with Uber Eats as it is not a useful amount for an actual order and the extra customers trying to use it will result in a net gain. I bet they are only paying a relatively small fixed amount because of the net benefit to UE, if they are paying anything at all. I can easily picture UE doing a $10 campaign on their own targeting the general public for the same promotional potential.
Probably a split bargain deal with Uber Eats as it is not a useful amount for an actual order and the extra customers trying to use it will result in a net gain. I bet they are only paying a relatively small fixed amount because of the net benefit to UE, if they are paying anything at all. I can easily picture UE doing a $10 campaign on their own targeting the general public for the same promotional potential.