A new FARA document reveals SKDK's plan to "flood the zone" with social media bots as part of its $600,000 contract with Israel.

SKDKnickerbocker LLC, a top Democratic Party-aligned public relations firm, has agreed to run a “bot-based program” to amplify pro-Israel narratives on Instagram, TikTok, LinkedIn, YouTube, and other platforms, according to a filing under the Foreign Agents Registration Act submitted on Aug. 29. The contract, signed on April 28, 2025, describes a strategy to “flood the zone” with content promoting the Israel Ministry of Foreign Affairs’ pro-Israel messages, using automated tools to increase the reach and visibility of specific posts.

The contract, worth $600,000 from April 2025 through March 2026, also tasks SKDK with coaching Israeli civil society spokespeople for on-camera appearances, testing the effectiveness of social media influencers, and arranging tailored outreach to journalists at outlets including BBC, CNN, Fox, and the Associated Press to secure favorable coverage. While it is not confirmed whether the bot program is already active, the contract date suggests it could be underway.